Wild Barra Co's new Fragrance

Cape York's Indigenous culture embottled in Wild Barra's new fragrance line

Having launched as an Australian clothing brand at Australian Indigenous Fashion Week in 2014, Wild Barra has developed into a broader creative venture with the release of a new fragrance line.

Speaking at Supply Nation's annual flagship event, Connect 24, last month, Wild Barra founder Shaun Edwards said he was excited to showcase the first Indigenous fragrance launched by an Indigenous brand.

"I'm here promoting and launching my brand new fragrance, two actually, Kongk Kur and Kongk yok," Edwards said.

"They are both fragrances that I have put together over the last six months up in North Queensland."

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